About

Our goal is simple: to create thoughtfully designed dresses that bring together comfort, elegance, and ease—because every woman deserves to feel confident in what she wears.

Hi, I’m Krishnapriya, founder of SLOOPS.

With a postgraduate background in Computer Science and experience in the corporate world, I always knew I wanted to build something of my own—something meaningful, creative, and rooted in purpose.

Fashion has always been a part of my life. Growing up with a mother who was a tailor, I was surrounded by fabrics, designs, and the art of creating clothes from a young age. That environment shaped my love for women’s clothing and inspired my passion for designing pieces that are both beautiful and practical.

As I explored the fashion industry, I realized that the strongest brands are built by solving real problems.

For me, that problem was personal.

Like many women, I found bras uncomfortable and restrictive, even though they are part of everyday life. That made me question why women had to choose between comfort and style.

That question led me to discover the concept of built-in bra dresses—a simple yet powerful solution that combines support, comfort, and style in one effortless piece.

As I explored this space further, I realized it was still largely untapped in India, despite the potential it had to make everyday dressing easier for women across different lifestyles—whether for ethnic wear, western wear, maternity, home wear, or everyday essentials.

That’s how SLOOPS was born.

A brand built on one idea: creating dresses that support women in the way they truly need—through comfort-first design, effortless style, and thoughtful functionality.

Every piece at SLOOPS is designed with the intention to make dressing easier, more comfortable, and more freeing—without compromising on style.

This is more than clothing. It’s about creating fashion that works with women’s lives, supports their routines, and helps them feel confident every day.

Thank you for being part of this journey.

Happy Shopping.